Pacific Northwest foundation Meyer Memorial Trust worked with us to rethink and redesign its image, voice, brand strategy, and website. The new identity conveys Meyer's core values: equity, collaboration, humbleness, innovation, and transparency.
Smith & Connors brought more to Meyer's rebranding and website than creativity, expertise and professionalism. Working with them has been a true partnership.Kimberly A.C. Wilson, Director of Communications
The broad, flowing M embodies a dynamic, flexible ribbon that trends up, and its open spaces show transparency. The core colors represent Oregon's treasured forests and waters, and the larger palette shows Meyer's diversity and optimism.
The new, flexible identity system communicates Meyer’s mission to create a flourishing and equitable Oregon.
Staff brand & design workshops
Flexible identity system
Website content strategy
Website UX/UI design
Bourbon / Neat responsive grid
Design concepts: Scout & Co., Bureau of Betterment
Front-end development: Jeff Whitfield
Drupal integration: Metal Toad
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